LAI Games Shares Virtual Rabbids Insights with LB VR Community

Dallas, October 26, 2020 – Leading manufacturer LAI Games recently teamed up with Ubisoft to give the  location-based VR community insight into the creation of industry’s highest earning unattended VR  attraction, Virtual Rabbids: The Big Ride. At last week’s VR LBE Summit, LAI Games VP of Research and  Development, Shannon Perell and Ubisoft’s New Business Director and Project Lead for Virtual Rabbids, Melanie de Riberolles spoke about how the project came together and what it took to create the award winning game. Among the points mentioned were the challenges the company faced in creating a  paradigm-shifting, unattended VR product that would offer a seamless experience to a wide audience. 

Summit attendees could participate on a desktop computer or in Virtual Reality, where exhibitors and  attendees mixed and mingled using avatars, with the ability to speak to one another and act out basic  motions such as clapping. In the virtual environment, attendees could walk the exhibit hall and visit  exhibitor booths or attend presentations in the auditorium. The show was well-received and well  attended. 

For more information on the VR LBE Summit, visit  To learn about Virtual Rabbids and the new Hygiene Kit that is now available for the game, visit  

About LAI Games 

LAI Games, a subsidiary of Helix Leisure, has been a leader in the interactive entertainment and game  industry for over 60 years. The company develops, manufactures, and sells coin and card operated  virtual reality, prize merchandising, video and ticket redemption games, photo booths and novelties. LAI  Games is dedicated to bringing innovative and high incoming-producing games to the global market. For  more information, please visit

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