Tag: Bob Cooney
How to Evaluate Non-Gaming Experiential VR Content
Last week I gave you a framework to help evaluate content for a VR attraction. I focused on gaming content, but there’s lots of experiential content out there. This week I want to give you some things to consider when evaluating non-gaming content. One of the raps against non-gaming content is that it’s not replayable. Typically this content does well in […]
Coming Up On the Next Virtual Reality Deep Dive Webinar
Bob speaks with Brandon Naids of Talon Simulations Bob Cooney Location-based Virtual Reality Expert, Inc 500 CEO, Speaker, Author, Mentor www.bobcooney.com/ Always staying on the bleeding edge of technology, and able to predict both tech and business trends, Bob Cooney is widely considered the world’s foremost expert on location-based virtual reality. As the author of the […]
How to Evaluate Content for Your VR Attraction
For the last couple of months, I have been writing about how to select the perfect VR attraction for your location-based entertainment operation. I’ve been encouraging operators to take a 360-degree approach, considering things like mindset, staff capability, physical attributes of your location, and the context of the consumer. At the center of all of […]
How Zoos and Aquariums can use VR to Connect with Millennials
Zoos and Aquariums, are a great example where the consumer and their context needs to be heavily considered. Obviously an attraction shooting zombies at a zoo doesn’t make sense, and would seem out of place. Conversely, attractions that drive empathy towards animals and can spur conservation efforts is in line with what people would expect […]
Coming Up On the Next Virtual Reality Deep Dive Webinar with Bob Cooney
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Coming Up On the Next Virtual Reality Deep Dive Webinar
One of the challenges of location-based VR is creating experiences that people want to play again and again. Join Bob as he dives deep into game design with Joe Mares, long-time game designer and location-based VR game consultant. Learn about best practices in creating replayable games that spark joy and passion among your customers. If […]
VR for Karting Centers – The Customer is King
Location-based entertainment venues are adding VR attractions at a staggering pace. For the last several years, VR was on the pre-chasm curve of the crossing the chasm model, with mostly Innovators and Early Adopters diving into this third wave of virtual reality attractions. At the annual IAAPA show last year in Orlando, there were over […]
Coming Up On the Next Virtual Reality Deep Dive Webinar
Is VR The Key to the Escape Room Profit Puzzle?
Escape Rooms are the newest location-based entertainment segment to embrace virtual reality and one where the value proposition is the strongest. Escape rooms harken back to ancient Greece, where labyrinths were a part of mythology. The athenian hero Theseus had to navigate a labyrinth to find and kill the Minotaur. Hedge mazes were popular with […]
